{"id":121901,"date":"2025-01-05T09:02:00","date_gmt":"2025-01-05T06:02:00","guid":{"rendered":"https:\/\/leadoo.com\/?post_type=case-study&#038;p=121901"},"modified":"2026-07-03T09:14:55","modified_gmt":"2026-07-03T06:14:55","slug":"iroresearch-leadoo-ai","status":"publish","type":"case-study","link":"https:\/\/leadoo.com\/fi\/case-studies\/iroresearch-leadoo-ai\/","title":{"rendered":"N\u00e4in IROResearch muutti verkkosivunsa myyntikoneeksi ja saavutti 600 % ROI:n Leadoo AI:n avulla"},"content":{"rendered":"\n<div class=\"wp-block-group has-onyx-background-color has-background is-layout-constrained wp-container-core-group-is-layout-a8c893fa wp-block-group-is-layout-constrained\" style=\"padding-top:120px;padding-right:14px;padding-bottom:10px;padding-left:14px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-dfcdbb8e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-content-justification-center is-layout-constrained wp-container-core-column-is-layout-62c6eb71 wp-block-column-is-layout-constrained\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-basis:33%\">\n<p class=\"has-white-color has-text-color has-link-color has-xs-font-size wp-elements-602ab45b47c12319c0f265925df9adcd\">ASIAKASTARINA<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-36fe893f3175cf92340a9b4a6e6207a0\" style=\"margin-top:10px;font-size:48px;line-height:1.1\"><strong>iROResearch<\/strong><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color has-xlarge-font-size wp-elements-34bc1d09647333979ef2cd8c05ff193b\" style=\"margin-top:10px;margin-bottom:0px\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-sky-color\">600 % ROI ja tehokkaampaa inbound-myynti\u00e4 konversioalustan avulla<\/mark><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66%\">\n<figure class=\"wp-block-image alignright size-full has-custom-border\" style=\"margin-top:0px;margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090230\/iRO.png\" alt=\"\" class=\"wp-image-121905\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px\" srcset=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090230\/iRO.png 1200w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090230\/iRO-300x157.png 300w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090230\/iRO-1024x536.png 1024w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090230\/iRO-768x402.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group cs-stats-strip has-background is-layout-constrained wp-container-core-group-is-layout-353205db wp-block-group-is-layout-constrained\" style=\"background-color:#f3f4f6;padding-top:48px;padding-right:14px;padding-bottom:48px;padding-left:14px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f6b657e0 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#00a3e1;font-size:48px;font-style:normal;font-weight:700;line-height:1\">600%<\/h2>\n\n\n\n<p class=\"has-text-color\" style=\"color:#555555;font-size:14px\">p\u00e4\u00e4oman tuottoaste (ROI) jo ensimm\u00e4isen yhteisty\u00f6vuoden aikana<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#00a3e1;font-size:48px;font-style:normal;font-weight:700;line-height:1\">24\/7<\/h2>\n\n\n\n<p class=\"has-text-color\" style=\"color:#555555;font-size:14px\">ennakoiva asiointipolku palvelee yritysostajia juuri silloin, kun he tutkivat tutkimuspalveluita<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#00a3e1;font-size:48px;font-style:normal;font-weight:700;line-height:1\">0<\/h2>\n\n\n\n<p class=\"has-text-color\" style=\"color:#555555;font-size:14px\">koodaustaitoa vaativaa vaihetta \u2013 k\u00e4ytt\u00f6\u00f6notto ja yll\u00e4pito sujuvat ilman raskaita IT-projekteja<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-white-background-color has-background is-layout-constrained wp-container-core-group-is-layout-fdd6adb9 wp-block-group-is-layout-constrained\" style=\"padding-top:68px;padding-right:14px;padding-bottom:68px;padding-left:14px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-dfcdbb8e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;background-color:#f3f4f6;padding-top:24px;padding-right:24px;padding-bottom:24px;padding-left:24px;flex-basis:33%\">\n<div class=\"wp-block-group has-white-background-color has-background is-layout-constrained wp-container-core-group-is-layout-afbe04e4 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;padding-top:32px;padding-right:16px;padding-bottom:32px;padding-left:16px\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"976\" src=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png\" alt=\"\" class=\"wp-image-121902\" style=\"width:200px\" srcset=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png 976w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-300x300.png 300w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-150x150.png 150w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-768x768.png 768w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-color has-link-color has-medium-font-size wp-elements-37f63bf778833e09e1803ba418c8c6bf\" style=\"color:#364153;margin-bottom:13px\">PERUSTIEDOT<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-33c7fb44ad5e462bfaf7617d7a1e712f\" style=\"color:#364153;margin-top:0px;margin-right:0;margin-bottom:8px\"><strong>Yritys:<\/strong> IROResearch Oy<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-dda2d69e852464dfbbfbe4306b1c3758\" style=\"color:#364153;margin-top:0px;margin-bottom:8px\"><strong>Verkkosivusto:<\/strong><a href=\"https:\/\/www.lindstromgroup.com\" target=\"_blank\" rel=\"noreferrer noopener\"> <\/a><a href=\"http:\/\/www.iro.fi\">www.iro.fi<\/a><\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-b942c965cc4e2452056028100ce7f4e1\" style=\"color:#364153;margin-top:0px;margin-bottom:8px\"><strong>Toimiala:<\/strong> Markkina- ja mielipidetutkimus<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-728e6e9be6a69da1a19312fd22fd2c0e\" style=\"color:#364153;margin-top:0px;margin-bottom:8px\"><strong>Yrityksen koko:<\/strong> Yli 40 asiantuntijaa<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-0cb6eb29b032be6868543661e16b4a04\" style=\"color:#364153;margin-top:0px;margin-bottom:8px\"><strong>Sijainti:<\/strong> Suomi<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#d1d5dc;color:#d1d5dc\"\/>\n\n\n\n<p class=\"has-text-color has-link-color has-medium-font-size wp-elements-61c03726e6f56e5752c2822ad2bb0337\" style=\"color:#364153;margin-top:15px;margin-bottom:13px\">KESKEISET TULOKSET<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-e24bbe634890a2791da43f9ee9404225\" style=\"color:#364153\"><strong>600 % ROI<\/strong> ensimm\u00e4isen vuoden aikana investointiin n\u00e4hden.<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>Uusia pitk\u00e4aikaisia asiakassuhteita<\/strong>, jotka syntyiv\u00e4t suoraan verkkosivuston inbound-liideist\u00e4.<\/p>\n\n\n\n<p class=\"has-text-color has-link-color has-small-font-size wp-elements-368e40bf98bf55953047baae421dc2fb\" style=\"color:#364153\"><strong>Asiakaspalvelun tason nosto<\/strong> ennakoivalla ja v\u00e4litt\u00f6m\u00e4ll\u00e4 reagoinnilla k\u00e4vij\u00f6iden tarpeisiin.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#d1d5dc;color:#d1d5dc\"\/>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-container-core-buttons-is-layout-c018cf7b wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-sky-color has-text-color has-background has-link-color has-custom-font-size wp-element-button\" style=\"background-color:#e0e0e2;padding-top:8px;padding-right:12px;padding-bottom:8px;padding-left:12px;font-size:12px\">Markkina- ja mielipidetutkimus<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66%\">\n<h2 class=\"wp-block-heading has-baltic-color has-text-color has-medium-font-size\" style=\"font-style:normal;font-weight:700;line-height:1\"><strong>Haasteena staattinen verkkosivusto ja piilev\u00e4 potentiaali<\/strong><\/h2>\n\n\n\n<p>Markkinatutkimusyritys <a href=\"http:\/\/www.iro.fi\">IROResearch<\/a> tunnetaan kyvyst\u00e4\u00e4n kysy\u00e4 oikeat kysymykset ja tehd\u00e4 datasta oikeita johtop\u00e4\u00e4t\u00f6ksi\u00e4. Vuoden 2019 alussa yhti\u00f6n oma verkkosivusto muistutti kuitenkin enemm\u00e4n staattista esitett\u00e4 kuin aktiivista myyntikanavaa. Markkinatutkimus on palvelu, jota ostetaan tunnistettuun tarpeeseen, mink\u00e4 vuoksi perinteinen outbound-myynti tuntui tehottomalta tavalta tavoittaa uusia asiakkaita.<\/p>\n\n\n\n<p>Vaikka tiimi aluksi ep\u00e4ili verkkosivujen liikennem\u00e4\u00e4rien riitt\u00e4vyytt\u00e4, tarkempi analyysi paljasti, ett\u00e4 sivustolla vieraili s\u00e4\u00e4nn\u00f6llisesti merkitt\u00e4vi\u00e4 yritysostajia. IROResearchin oli l\u00f6ydett\u00e4v\u00e4 tapa tunnistaa n\u00e4m\u00e4 k\u00e4vij\u00e4t ja k\u00e4\u00e4nt\u00e4\u00e4 heid\u00e4n kiinnostuksensa myyntimahdollisuuksiksi.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>&#8220;Bottimme on rakennettu palvelemaan ihmisi\u00e4 ennakoivasti siit\u00e4 hetkest\u00e4 l\u00e4htien, kun he harkitsevat jotain palveluistamme. Haluamme tehd\u00e4 prosessista ihmisille niin helpon kuin mahdollista: palvelumme alkaa jo ennen kuin vierailijasta tulee asiakas.&#8221;<\/em> \u2013 <strong>Vesa V\u00e4is\u00e4nen<\/strong>, toimitusjohtaja, IROResearch<\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-group has-background is-layout-constrained wp-container-core-group-is-layout-9bc71ac8 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;background:linear-gradient(180deg,rgb(14,165,210) 0%,rgb(140,215,205) 100%);padding-top:42px;padding-right:36px;padding-bottom:42px;padding-left:36px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12cb99c9 wp-block-columns-is-layout-flex\" style=\"border-style:none;border-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;margin-top:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px\">\n<div class=\"wp-block-column is-layout-constrained wp-block-column-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:7px;border-top-right-radius:7px;border-bottom-left-radius:7px;border-bottom-right-radius:7px;flex-basis:17%\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"976\" src=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png\" alt=\"\" class=\"wp-image-121902\" style=\"border-top-left-radius:100px;border-top-right-radius:100px;border-bottom-left-radius:100px;border-bottom-right-radius:100px\" srcset=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png 976w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-300x300.png 300w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-150x150.png 150w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-768x768.png 768w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-constrained wp-container-core-column-is-layout-36c4234c wp-block-column-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-right:0px;padding-left:0px;flex-basis:83%\">\n<h3 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-a286084b8caa45499dfe76504ccab77d\" style=\"margin-top:0px;margin-bottom:0px;padding-right:0px;padding-left:0px;font-size:22px\">&#8220;<em>Bottimme on rakennettu palvelemaan ihmisi\u00e4 ennakoivasti siit\u00e4 hetkest\u00e4 l\u00e4htien, kun he harkitsevat jotain palveluistamme. Haluamme tehd\u00e4 prosessista ihmisille niin helpon kuin mahdollista: palvelumme alkaa jo ennen kuin vierailijasta tulee asiakas<\/em>.&#8221;<\/h3>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-66d2963fbd3f28eb119240877352009a\" style=\"margin-top:15px;padding-right:0px;padding-left:0px;font-size:14px\"><strong>Vesa V\u00e4is\u00e4nen<\/strong><\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-5fd664c95a454aa65e97f0cbc80b8271\" style=\"margin-top:8px;padding-right:0px;padding-left:0px;font-size:14px\">Toimitusjohtaja, IROResearch<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Ratkaisuna ennakoiva ja palveleva asiointipolku<\/strong><\/h2>\n\n\n\n<p>Ratkaisuksi valikoitui Leadoo AI -konversioalusta, jonka avulla IROResearch pystyi muuttamaan sivustonsa interaktiiviseksi palveluymp\u00e4rist\u00f6ksi. Strategian ytimess\u00e4 oli siirtyminen passiivisesta esittelyst\u00e4 aktiiviseen asiakaspalveluun.<\/p>\n\n\n\n<p>Botit sijoitettiin kriittisiin kohteisiin heti etusivulta syv\u00e4lle palvelusivuille asti. Ne on suunniteltu vastaamaan k\u00e4vij\u00f6iden tarpeisiin siin\u00e4 hetkess\u00e4, kun he harkitsevat tutkimushanketta. Kun k\u00e4vij\u00e4 konvertoituu liidiksi, IROResearchin asiantuntijatiimi pystyy reagoimaan v\u00e4litt\u00f6m\u00e4sti, mik\u00e4 on korkeatasoisen tutkimuspalvelun kannalta elint\u00e4rke\u00e4\u00e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Tulokset: 600 % tuotto ja uusia kest\u00e4vi\u00e4 asiakassuhteita<\/strong><\/h2>\n\n\n\n<p>Leadoo AI t\u00e4ytti IRO:n myynnin palapelist\u00e4 puuttuneen palasen. Tulokset ensimm\u00e4isen vuoden j\u00e4lkeen ylittiv\u00e4t kaikki tavoitteet.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Poikkeuksellinen ROI:<\/strong> Sijoitetun p\u00e4\u00e4oman tuottoaste nousi ensimm\u00e4isen vuoden aikana per\u00e4ti 600 prosenttiin.<\/li>\n\n\n\n<li><strong>Pitk\u00e4aikainen kasvu:<\/strong> Suoraan botin kautta tulleet kontaktit eiv\u00e4t olleet vain yksitt\u00e4isi\u00e4 kauppoja, vaan niist\u00e4 on muodostunut merkitt\u00e4vi\u00e4 ja jatkuvia asiakassuhteita.<\/li>\n\n\n\n<li><strong>Myynnin sujuvuus:<\/strong> Verkkosivusto toimii nyt jatkuvana inbound-generaattorina, joka palvelee asiantuntijaostajia kellon ymp\u00e4ri.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>&#8220;Leadoo AI on ylitt\u00e4nyt odotuksemme. Pystymme palvelemaan asiakkaitamme paremmin, ja sivutuotteena saamme hyvi\u00e4 tuloksia liiketoiminnan n\u00e4k\u00f6kulmasta. Tuote on loistava k\u00e4yt\u00e4nn\u00f6ss\u00e4 mille tahansa yritykselle, joka haluaa parantaa verkkosivujensa inbound-myynti\u00e4.&#8221;<\/em><\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-group has-background is-layout-constrained wp-container-core-group-is-layout-9bc71ac8 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;background:linear-gradient(180deg,rgb(14,165,210) 0%,rgb(140,215,205) 100%);padding-top:42px;padding-right:36px;padding-bottom:42px;padding-left:36px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12cb99c9 wp-block-columns-is-layout-flex\" style=\"border-style:none;border-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;margin-top:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px\">\n<div class=\"wp-block-column is-layout-constrained wp-block-column-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:7px;border-top-right-radius:7px;border-bottom-left-radius:7px;border-bottom-right-radius:7px;flex-basis:17%\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"976\" src=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png\" alt=\"\" class=\"wp-image-121902\" style=\"border-top-left-radius:100px;border-top-right-radius:100px;border-bottom-left-radius:100px;border-bottom-right-radius:100px\" srcset=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue.png 976w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-300x300.png 300w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-150x150.png 150w, https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/07\/03090226\/iroresearch-logo-blue-768x768.png 768w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-constrained wp-container-core-column-is-layout-36c4234c wp-block-column-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-right:0px;padding-left:0px;flex-basis:83%\">\n<h3 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-8887d4440a148dc4f369cb86865dbb36\" style=\"margin-top:0px;margin-bottom:0px;padding-right:0px;padding-left:0px;font-size:22px\">&#8220;<em>Huomasin ilokseni, ettei ty\u00f6skentelyyn ryhtyminen Leadoo AI:n kanssa ollutkaan valtava IT-projekti. J\u00e4rjestely oli eritt\u00e4in toimiva, eik\u00e4 alustan k\u00e4yt\u00f6n opettelu vienyt minulta itselt\u00e4nik\u00e4\u00e4n juuri lainkaan aikaa. Arvostan todella heid\u00e4n tiimins\u00e4 tapaa toimia: kun meill\u00e4 on kysymys, se hoidetaan muutamassa tunnissa.<\/em>&#8220;<\/h3>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-39f87113fd38ddbee04def583c46bdca\" style=\"margin-top:15px;padding-right:0px;padding-left:0px;font-size:14px\"><strong><strong>Vesa V\u00e4is\u00e4nen<\/strong><\/strong><\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-5fd664c95a454aa65e97f0cbc80b8271\" style=\"margin-top:8px;padding-right:0px;padding-left:0px;font-size:14px\">Toimitusjohtaja, IROResearch<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Ei raskas IT-projekti, vaan ketter\u00e4 ty\u00f6kalu myynnille<\/strong><\/h2>\n\n\n\n<p>Yksi merkitt\u00e4vimmist\u00e4 eduista oli k\u00e4ytt\u00f6\u00f6noton vaivattomuus. IROResearchille oli t\u00e4rke\u00e4\u00e4, ettei konversioprosenttien parantaminen vaatinut raskaata IT-kehityst\u00e4 tai pitk\u00e4\u00e4 opetteluaikaa.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>&#8220;Huomasin ilokseni, ettei ty\u00f6skentelyyn ryhtyminen Leadoo AI:n kanssa ollutkaan valtava IT-projekti. J\u00e4rjestely oli eritt\u00e4in toimiva, eik\u00e4 alustan k\u00e4yt\u00f6n opettelu vienyt minulta itselt\u00e4nik\u00e4\u00e4n juuri lainkaan aikaa. Arvostan todella heid\u00e4n tiimins\u00e4 tapaa toimia: kun meill\u00e4 on kysymys, se hoidetaan muutamassa tunnissa.&#8221;<\/em><\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ASIAKASTARINA iROResearch 600 % ROI ja tehokkaampaa inbound-myynti\u00e4 konversioalustan avulla 600% p\u00e4\u00e4oman tuottoaste (ROI) jo ensimm\u00e4isen yhteisty\u00f6vuoden aikana 24\/7 ennakoiva asiointipolku palvelee yritysostajia juuri silloin, kun he tutkivat tutkimuspalveluita 0 koodaustaitoa vaativaa vaihetta \u2013 k\u00e4ytt\u00f6\u00f6notto ja yll\u00e4pito sujuvat ilman raskaita IT-projekteja PERUSTIEDOT Yritys: IROResearch Oy Verkkosivusto: www.iro.fi Toimiala: Markkina- ja mielipidetutkimus Yrityksen koko: Yli 40 [&hellip;]<\/p>\n","protected":false},"featured_media":121905,"template":"","tags":[],"cs_sector":[3854],"class_list":["post-121901","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","cs_sector-markkina-ja-mielipidetutkimus"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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