{"id":124335,"date":"2025-10-06T14:36:00","date_gmt":"2025-10-06T11:36:00","guid":{"rendered":"https:\/\/leadoo.com\/?post_type=event&#038;p=124335"},"modified":"2026-10-07T09:38:32","modified_gmt":"2026-10-07T06:38:32","slug":"markkinointibudjetin-optimointi-ja-attribuutiomallinnus","status":"publish","type":"event","link":"https:\/\/leadoo.com\/fi\/tapahtumat\/markkinointibudjetin-optimointi-ja-attribuutiomallinnus\/","title":{"rendered":"Markkinointibudjetin optimointi ja attribuutiomallinnus"},"content":{"rendered":"\n<section class=\"wp-block-leadoo-leadoo-background-section leadoo-background-section\" style=\"background-image:url(https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/06\/25150851\/Screenshot-2026-06-01-at-16.45.32-1-scaled-1.png);background-size:cover;background-position:center;background-repeat:no-repeat\"><div class=\"leadoo-background-section__inner\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-fca4294c wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--6);padding-bottom:var(--wp--preset--spacing--6)\">\n<h1 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color has-hero-heading-font-size wp-elements-1\">Markkinointibudjetin optimointi ja attribuutiomallinnus<\/h1>\n<\/div>\n<\/div><\/section>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-0ff95fd0 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--2);padding-bottom:var(--wp--preset--spacing--2)\">\n<h2 class=\"wp-block-heading has-sky-color has-text-color has-link-color wp-elements-2\" style=\"font-size:30px\">Mist\u00e4 on kyse?<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Pystytk\u00f6 seuraamaan ostajasi koko polkua jokaisesta verkkosivuk\u00e4ynnist\u00e4 ja toimenpiteest\u00e4 aina maksavaksi asiakkaaksi asti?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jos et, markkinointibudjettisi ei todenn\u00e4k\u00f6isesti ohjaudu niin viisaasti kuin se voisi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ei h\u00e4t\u00e4\u00e4 \u2014 me autamme sinua ottamaan markkinointibudjetin optimoinnin haltuun ja annamme hy\u00f6dyllisi\u00e4 vinkkej\u00e4 ostopolun tehokkaaseen seurantaan! T\u00e4ss\u00e4 webinaarissa n\u00e4yt\u00e4mme t\u00e4sm\u00e4lleen, miten se tehd\u00e4\u00e4n ja mit\u00e4 pienen kynnyksen toimenpiteit\u00e4 voit ottaa k\u00e4ytt\u00f6\u00f6n v\u00e4litt\u00f6m\u00e4sti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Webinaarissa k\u00e4ymme l\u00e4pi seuraavat aihepiirit:<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udca1 <strong>Miten ostopolku on muuttunut<\/strong> \u2014 ja miten se on muuttanut tapaamme mitata tuloksia<br>\ud83d\udca1 <strong>Miksi koko ostopolun seuranta on kriittist\u00e4<\/strong><br>\ud83d\udca1 <strong>Miten seuraat koko polkua<\/strong> viimeisen kosketuspisteen (<em>last-touch<\/em>) sijaan<br>\ud83d\udca1 <strong>Mit\u00e4 konkreettisia askeleita<\/strong> voit ottaa k\u00e4ytt\u00f6\u00f6n heti<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-white-background-color has-background is-layout-constrained wp-container-core-group-is-layout-0ff95fd0 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--2);padding-bottom:var(--wp--preset--spacing--2)\">\n<h2 class=\"wp-block-heading has-text-align-center has-onyx-color has-text-color has-link-color wp-elements-3\" style=\"font-size:36px\">Lataa tallenne<\/h2>\n\n\n\n<script type=\"text\/javascript\" async src=\"https:\/\/bot.leadoo.com\/bot\/inpage.js?code=bde1b81c91b297e4#seamless\"><\/script>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mist\u00e4 on kyse? Pystytk\u00f6 seuraamaan ostajasi koko polkua jokaisesta verkkosivuk\u00e4ynnist\u00e4 ja toimenpiteest\u00e4 aina maksavaksi asiakkaaksi asti? Jos et, markkinointibudjettisi ei todenn\u00e4k\u00f6isesti ohjaudu niin viisaasti kuin se voisi. Ei h\u00e4t\u00e4\u00e4 \u2014 me autamme sinua ottamaan markkinointibudjetin optimoinnin haltuun ja annamme hy\u00f6dyllisi\u00e4 vinkkej\u00e4 ostopolun tehokkaaseen seurantaan! T\u00e4ss\u00e4 webinaarissa n\u00e4yt\u00e4mme t\u00e4sm\u00e4lleen, miten se tehd\u00e4\u00e4n ja mit\u00e4 pienen kynnyksen [&hellip;]<\/p>\n","protected":false},"featured_media":124336,"template":"","tags":[3888,3924],"event_sector":[4007],"class_list":["post-124335","event","type-event","status-publish","has-post-thumbnail","hentry","tag-konversio-optimointi","tag-vinkit","event_sector-markkinointi-data"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Markkinointibudjetin optimointi ja attribuutiomallinnus | Leadoo - Conversion Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadoo.com\/fi\/tapahtumat\/markkinointibudjetin-optimointi-ja-attribuutiomallinnus\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Markkinointibudjetin optimointi ja attribuutiomallinnus | Leadoo - Conversion Platform\" \/>\n<meta property=\"og:description\" content=\"Mist\u00e4 on kyse? Pystytk\u00f6 seuraamaan ostajasi koko polkua jokaisesta verkkosivuk\u00e4ynnist\u00e4 ja toimenpiteest\u00e4 aina maksavaksi asiakkaaksi asti? Jos et, markkinointibudjettisi ei todenn\u00e4k\u00f6isesti ohjaudu niin viisaasti kuin se voisi. Ei h\u00e4t\u00e4\u00e4 \u2014 me autamme sinua ottamaan markkinointibudjetin optimoinnin haltuun ja annamme hy\u00f6dyllisi\u00e4 vinkkej\u00e4 ostopolun tehokkaaseen seurantaan! T\u00e4ss\u00e4 webinaarissa n\u00e4yt\u00e4mme t\u00e4sm\u00e4lleen, miten se tehd\u00e4\u00e4n ja mit\u00e4 pienen kynnyksen [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadoo.com\/fi\/tapahtumat\/markkinointibudjetin-optimointi-ja-attribuutiomallinnus\/\" \/>\n<meta property=\"og:site_name\" content=\"Leadoo - Conversion Platform\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LeadooMT\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-07T06:38:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadoo-prod-uploads-1.s3.eu-north-1.amazonaws.com\/wp-content\/uploads\/2026\/10\/06143053\/Markkinointibudjetin-optimointi-ja-attribuutiomallinnus.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1408\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@LeadooMT\" \/>\n<meta name=\"twitter:label1\" content=\"Arvioitu lukuaika\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/leadoo.com\\\/fi\\\/tapahtumat\\\/markkinointibudjetin-optimointi-ja-attribuutiomallinnus\\\/\",\"url\":\"https:\\\/\\\/leadoo.com\\\/fi\\\/tapahtumat\\\/markkinointibudjetin-optimointi-ja-attribuutiomallinnus\\\/\",\"name\":\"Markkinointibudjetin optimointi ja attribuutiomallinnus | Leadoo - 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