– A Step-by-Step Guide to Leadoo AI Bot Builder
Dreaming of a chatbot that engages your website visitors and converts them into qualified leads, but worried about a complex, time-consuming setup?
Leadoo’s AI Bot Builder is designed to take the heavy lifting off your hands. Whether you are building your very first conversational tool or expanding your current setup, you can now launch a fully functioning bot in just a few minutes.
Here is your step-by-step guide to building, editing, and fine-tuning your AI bot.
When you log into the Leadoo platform, navigate to Conversion Kit, and select Chatbots, click + Build new bot. You’ll see three ways to get started:
If you choose to generate a bot using AI, the platform will ask you a few quick questions to align with your objectives:
Once you click Generate Bot, the AI will draft the entire conversation architecture, node structure, and prompt logic in about 30 to 40 seconds.
After the bot is generated, click Go to editor to review and customize the structure.
Navigation Tip: Right-click and hold your mouse to pan around the canvas. Hold
Alt(orCommandon Mac) while scrolling your mouse wheel to zoom in and out smoothly.
You can drag and drop a wide range of interactive nodes from the left-hand menu directly into your flow:
If you want to rephrase messages, change the tone, or adjust prompt logic, you don’t need to rewrite each node manually.
Use the AI Generator tool on the left toolbar:
You can also use this tool to translate your entire bot into another language with a single click.
Your bot automatically inherits your overall brand styling through your global settings (or Brand DNA). If you want to customize the look for a specific campaign or landing page:
Want to see the AI Bot Builder in action? Watch Gavin Greer’s step-by-step walkthrough:
Your brand in your Leadoo AI bots. Instantly.
Leadoo AI can now automatically bring your website’s look and feel into every conversational tool with Brand DNA.

Your Leadoo AI bots are part of your website experience. So they should be an extension of your brand too.
But getting every bot to match your website has traditionally meant manually configuring colours, fonts, logos and other design settings before you can get started. Even with Conversion Expert support, if you’re launching multiple bots, that setup can take time.
That’s why we’re introducing:
Brand DNA does three important things:

With Brand DNA, Leadoo AI automatically analyses your website and turns your visual identity into a design configuration you can use across your bots.
It identifies key elements including:
OnGetting started is simple. No searching for hex codes. No digging through brand guidelines. No rebuilding your website style and tone inside Leadoo AI. Just enter your URL and let Brand DNA create the starting point for you.
Conversational tools that feel like they belong on your website from day one.
It also helps populate your Company Context with key company information to make setup even faster. Once generated, you can preview how your new style looks across different bot experiences before putting it to work.
So whether you’re building your first bot or adding more experiences over time, you don’t need to recreate your brand styling every time. Your Brand DNA is already there.
Start with bots that already reflect the look, feel and tone of your website, rather than designing them from scratch.
Brand DNA takes care of the initial configuration automatically. No manual colour picking, font matching or logo setup required.
Go from website URL to ready-to-use bot styling in minutes, making onboarding and new bot creation much quicker.
Use the same Brand DNA across your bots and interactions, helping every new experience stay connected to your visual identity over time.
Brand DNA is designed to remove another piece of manual work from building great digital experiences with Leadoo AI.
Instead of spending time recreating a brand that already exists on your website, let us identify it and scale its use for you.
Brand DNA is now available in the Leadoo AI platform.
Ready to find out more?
Create Complete Conversational Tools in Minutes With AI Bot Builder.
At Leadoo AI, we’re always looking for ways to make conversion-driving experiences faster, smarter, and easier to build. Today, we’re excited to introduce a massive step forward in that direction.
A new way to create fully functional Leadoo bots using AI. From idea to onsite launch in minutes.

Building bots has traditionally been a manual process. From structuring flows to writing copy and configuring logic, it can take time to get everything just right.
AI Bot Builder changes that.
Instead of building everything from scratch, you simply:
In just a few moments, you’ll have a ready-to-use conversational tool that you can refine and publish.
AI Bot Builder is designed to support multiple bot formats, making it flexible across different use cases:
Across these bot types, it generates conversion structure; messaging and copy; and a logical bot flow based on your inputs.
This means less time spent on setup, and more time focusing on performance and optimisation.
Go from idea to working bot in minutes, not hours. AI Bot Builder dramatically reduces the time it takes to launch your first version.
New users can get started without needing deep expertise in bot building or copywriting.
This feature helps explore how well AI can handle real customer scenarios – and where human input still matters most.
AI Bot Builder is powerful – but it’s not fully hands-off.
The quality of the output depends on the quality of the input. A clear, well-defined prompt will always produce better results.
And most importantly:
👉 Human review is still essential 👈
AI accelerates the process, but it doesn’t replace the need for:
We think of it as a co-pilot, not an autopilot.

Bot creation can be time-consuming, and often needs our Conversion Experts to build the best conversational tools from scratch. This can slow down time to value and makes it harder to test new ideas quickly.
AI Bot Builder is meant to change that. Not just for you as an end user. But also for our Conversion Experts internally.
Initial internal testing at Leadoo has shown it can reduce bot building time by up to 30%. That’s more time for you to get the most out of the Leadoo platform, and more time for our Experts to help you do the same!
The goal? To help you launch faster, learn faster, and optimise faster.
AI Bot Builder is just one step on our AI-led Product Roadmap. This year we’ve already introduced you to AI Insights Conversational Flow and AI Generated Bot Content.
Backend changes that help you leverage AI more while you’re in the Leadoo platform. Coupled with advances in Leadoo AI that incorporate the power of AI into frontend conversations with website visitors, and truly we’re excited to keep pioneering AI-led experiences with our customers.