We recently updated our pricing and packages at Leadoo. Here, we’re laying out what’s changed, why, and what that means for anyone thinking about becoming a Leadoo customer.
One key change is that our pricing is not standardised anymore, so if you want an accurate quote based on your requirements, please get in touch below.
Making AI Accessible 🤖
A primary motivation behind our Pricing change was making Leadoo AI available to all new customers. Previously, it was only included as standard in our highest tier.
As users become more and more conditioned to the widespread use of AI in their work and personal lives, websites need to be able to offer AI-driven conversational experiences. To answer their questions in a relevant and realtime way.
Since launching Leadoo AI, we have seen it dramatically improve UX; power lead gen; and cut down on required customer service time – even in highly regulated industries.
Now, Leadoo AI is available in all Leadoo packages. More on those below. But as standard, Engage now includes 250 AI chats/month; Expand includes 2500/month and Elite includes 10000/month.
But Leadoo AI is not just about serving end website users. Our AI-led Product Roadmap is incorporating agentic AI throughout the Leadoo platform.
Recent platform additions like AI Insights: Conversational Flow and AI Generated Bot Content give customers AI-driven support in the platform.
While our most recent addition – AI Bot Builder – changes the game in terms of Leadoo bot creation. Answer a few questions on your bots aims and within minutes, AI Bot Builder drafts you a full conversational tool that you can refine and push live on your site.
Our New Packages 📦
Like before, Leadoo can be brought in three main packages, but we have revamped what these include and who they are aimed at. Just remember the three E’s!
Leadoo Engage
Our Engage package is the new entry point for Leadoo. It now includes a sample of conversion features not previously in our entry package – such as Leadoo AI and Personaliser. It is designed for SMEs who want to:
- Generate more website leads & sales
- Collect essential visitor insights to improve conversion rates
- Better Engage users as they browse their websites
Leadoo Expand
Expand is our most popular package, incorporating almost all Leadoo functionality. Including things not in Engage, such as: Calendar Integrations, Advanced Logic Tools, Source Insights, Visitor Tracking and others. If your business has the following needs, Expand is probably for you:
- Scale lead generation within an established digital marketing stack
- Understand who is on your site and their lifetime buying journeys
- Power Expansion through key conversion insights & tools
Leadoo Elite
Elite is generally for large or complex organisations, who need to deliver both a higher quantity and quality of leads across a multi-layered stack or team structure. This often involves integrating across multiple departments or MarTech tools. Elite might be for you if you need:
- Tools that identify & engage large numbers of companies & visitors onsite
- Bespoke integrations across tech platforms in your stack
- Higher touch support with our Conversion Experts
Conversion Expert Consulting 🤝
The recent AI-driven customer features like AI Bot Builder mentioned above, form our new AI Self Service Kit.
This makes self-service in our platform easier, and lets customers draft and review Leadoo bot content far quicker. However, as for all existing customers, our Conversion Experts form a core part of the Leadoo experience.
Every Leadoo customer – regardless of package – is assigned an Onboarding manager who’s job it is to set them up on the platform, integrate with their MarTech stack, and get initial conversion tools live.
After that, all customers get an Account Manager, who is responsible for ongoing reporting, bot optimisation and conversion strategy setting.
In our new packages, that time spent consulting is capped per package – after Onboarding is complete.
Previously, we had priced the service element of our packages around set numbers of optimisation sessions with Account Managers. However, customer feedback showed us that not all customers need these in a set way.
Some customers prefer their Conversion Experts to build new bots, optimise existing ones, or focus on strategy setting in the background – rather than attend set meetings.
So with our new packages, we are giving customers complete control over how their Conversion Expert hours are used.
If you want your Account Manager to attend regular meetings, they can. If you’d prefer a Technical Account Manager to spend more time on building new bots, just say the word! If you loved your Onboarding Manager, and want their input on future bot ideas, you can use them for that! Your Conversion Expert time and priorities are now shaped by you.
As standard now, Engage includes 8 hours/year of Conversion Expert consulting time after Onboarding, Expand includes 16/year and Elite includes 30/year. However, if you need more support, batches of hours can be purchased with our Experts to help you get the most out of the Leadoo.
As mentioned, with the new Pricing and Packages, we are providing bespoke quotes at this stage. So if anything here has sparked your interest, please get in touch and we will let you know how much Leadoo now costs for your requirements!
