When trying to choose the MarTech providers, it’s easy to go with something well known. Familiarity often brings feelings of safety and certainty. But it’s important to understand what different software specialise this, and what challenges they are built to solve.
So we’ve compiled a comparison between Leadoo AI, a conversion platform, and Intercom (Fin AI), a Customer Support leader. This comparison aims to help you understand which platform would suit your needs, goals, and budget the best.
Intercom is a Customer Service platform. While it is a leader in this space, it’s onsite conversational capabilities are limited to answering FAQs, signposting users, and raising support tickets.
Leadoo AI also answers onsite questions and services users, but it mainly exists to convert traffic and leads, passing them to CRM, MA or CS systems. On average, we increase customer conversion rates 41% – Intercom cannot do this.
If conversions and leads are your goal, Leadoo AI has several different types of specialist onsite conversion tools, including: Inpage Bots, Visual Bots, Calculators, Quizzes and AI Chatbots.
Intercom only converts visitors via it’s bottom right-corner AI chatbot – Fin. This can convert high intent visitors, or service users well who are looking to raise support tickets, but is not geared towards converting top-of-funnel leads or passive visitors.
These are just core high-level differences though.
We’ve developed an in-depth, free downloadable cheat-sheet which overviews all differences between Leadoo AI and Intercom, including on pricing, platform, specialisms and capabilities.
The primary aim of this guide isn’t to hard sell you, but rather to give you all the information you need to buy confidently.
Want to see a demo of Leadoo AI?
When trying to choose the MarTech providers, it’s easy to go with something well known. Familiarity often brings feelings of safety and certainty. But it’s important to understand what different software specialise this, and what challenges they are built to solve.
So we’ve compiled a comparison between Leadoo AI, a conversion platform, and Salesforce, a marketing automation & CRM leader. This comparison aims to help you understand which platform would suit your needs, goals, and budget the best.
Salesforce is a CRM and Marketing Automation system. While it is a leader in these areas, it is not in converting onsite traffic.
Leadoo AI exists to convert traffic and leads, passing them into CRM & MA systems. On average, Leadoo AI increases customer conversion rates 41% – Salesforce cannot claim this.
If conversions and leads are your goal, Leadoo AI has several different types of specialist onsite conversion tools, including: Inpage Bots, Visual Bots, Calculators, Quizzes and AI Chatbots.
Salesforce only converts onsite visitors via forms and its basic bottom right-corner chatbot – Agentforce. This can convert high intent visitors, but is not geared towards top-of-funnel leads or passive visitors.
These are just core high-level differences though.
We’ve developed an in-depth, free downloadable cheat-sheet which overviews all differences between Leadoo AI and Salesforce, including on pricing, platform, specialisms and capabilities.
The primary aim of this guide isn’t to hard sell you, but rather to give you all the information you need to buy confidently.
Want to see a demo of Leadoo AI?
When trying to choose the MarTech providers, it’s easy to go with something well known. Familiarity often brings feelings of safety and certainty. But it’s important to understand what different software specialise this, and what challenges they are built to solve.
So we’ve compiled a comparison between Leadoo AI, a Conversion Platform, and Leadinfo, a Visitor Identification Platform. This comparison aims to help you understand which platform would suit your needs, goals, and budget the best.
Leadinfo is a Visitor and Company Identification platform for your website. While it is a leader in these areas, it is not in converting onsite traffic.
Leadoo AI exists to not only identify your website traffic, but convert it into leads, with real-time conversational marketing. On average, we increase customer conversion rates 41% – which Leadinfo cannot.
If conversions and leads are your goal, Leadoo AI has several different types of specialist onsite conversion tools, including: Inpage Bots, Visual Bots, Calculators, Quizzes and AI Chatbots.
Leadinfo only converts visitors via a basic bottom right-corner chatbot – Leadbot. This can convert high intent visitors, but is not geared towards top-of-funnel leads or passive visitors.
These are just core high-level differences though.
We’ve developed an in-depth, free downloadable cheat-sheet which overviews all differences between Leadoo AI and Leadinfo, including on pricing, platform, specialisms and capabilities.
The primary aim of this guide isn’t to hard sell you, but rather to give you all the information you need to buy confidently.
Want to see a demo of Leadoo AI?
When trying to choose the MarTech providers, it’s easy to go with something well known. Familiarity often brings feelings of safety and certainty. But it’s important to understand what different software specialise this, and what challenges they are built to solve.
So we’ve compiled a comparison between Leadoo AI, a Conversion Platform, and Lead Forensics, a Visitor Identification Platform. This comparison aims to help you understand which platform would suit your needs, goals, and budget the best.
Lead Forensics is a Visitor and Company Identification platform for your website. While it is a leader in these areas, it is not in converting onsite traffic.
Leadoo AI exists to not only identify your website traffic, but convert it into leads, with real-time conversational marketing. On average, we increase customer conversion rates 41% – which Lead Forensics cannot.
If conversions and leads are your goal, Leadoo AI has several different types of specialist onsite conversion tools, including: Inpage Bots, Visual Bots, Calculators, Quizzes and AI Chatbots.
Lead Forensics only converts visitors via forms and basic bottom right-corner chatbots. This can convert high intent visitors, but is not geared towards top-of-funnel leads or passive visitors.
These are just core high-level differences though.
We’ve developed an in-depth, free downloadable cheat-sheet which overviews all differences between Leadoo AI and Lead Forensics, including on pricing, platform, specialisms and capabilities.
The primary aim of this guide isn’t to hard sell you, but rather to give you all the information you need to buy confidently.
Want to see a demo of Leadoo AI?
CASE STUDY
Insurance Sector
Streamlining content development and enhancing digital customer journeys

of all site visitors interacted with a Leadoo AI-powered quiz in the highest-performing setup
of manual live chat shifts replaced with AI, eliminating the burden of evening and night-shift coverage for customer service
autonomous AI conversations per month directly within the insurer’s online store
KEY DETAILS
Company: A major European insurance organization
Industry: Financial Services & Insurance
Focus: Digital services and customer experience (CX) development
Location: Finland
KEY RESULTS
Unprecedented engagement rate: In the best-performing module, up to 58% of all site visitors actively used an interactive test created with Leadoo AI.
Significant time savings in content development: Developing content pages accelerated dramatically as the team can now build and test new elements independently without requiring code or internal IT support.
Reduced customer support workload: AI-driven tools help customers find information on their own, reducing routine inquiries. 100% of live chat shifts were replaced with AI, lifting the burden of late-night coverage.
By utilizing Leadoo AI solutions, a major Finnish insurance provider enhanced its digital services, improved website user experience, and freed up internal IT resources for more efficient use.
In the financial and insurance sectors, seamless digital service is a critical competitive advantage. A major insurance provider sought a solution to address three core business objectives: driving cross-selling and upselling, improving online user experience, and reducing unnecessary, routine customer support inquiries.
Public-facing websites in this industry often contain massive amounts of complex information. The organization identified a need to provide customers with a visually clearer way to navigate site content, enabling them to find relevant tests, calculators, and services effortlessly. Leadoo AI was selected as the optimal platform, recognized by the company’s digital development team as the leading solution in the market.
Through the partnership, various InpageBots, VisualBots, and interactive Carousel Bots were introduced across the insurer’s main website. The solution proved so effective that the team expanded the use of interactive content beyond the public site to highlight key services behind the secure customer login portal.
Additionally, autonomous AI technology was deployed directly into their web store, independently handling over 100 complex customer conversations every month to guide buyers through their purchase journey.
“The collaboration has gone exceptionally well. Leadoo AI develops its platform at a rapid pace, and we’ve seen many of our feature requests and ideas turned into reality very quickly.”
– Company Representative, Major Insurance Provider
The practical benefits of the Leadoo AI platform are evident both in customer-facing interactions and internal operations.
Looking ahead, the organization sees even greater potential in leveraging Leadoo AI’s continuous platform innovation, with a strong focus on deploying further advanced AI-driven solutions.
“Moving forward, Leadoo’s AI capabilities will undoubtedly be our most valuable tool. I highly recommend Leadoo to other organizations of similar scale. They really know their craft and continuously advance their product based on customer feedback.”
– Digital Development Team, Major Insurance Provider
When trying to choose the MarTech providers, it’s easy to go with something well known. Familiarity often brings feelings of safety and certainty. But it’s important to understand what different software specialise this, and what challenges they are built to solve.
So we’ve compiled a comparison between Leadoo AI, a conversion platform, and Hubspot, a marketing automation & CRM pioneer. This comparison aims to help you understand which platform would suit your needs, goals, and budget the best.
Hubspot is a CRM and Marketing Automation system. While it is a leader in these areas, it is not in converting onsite traffic.
Leadoo AI exists to convert traffic and leads, passing them into CRM & MA systems. On average, Leadoo AI increases customer conversion rates 41% – Hubspot cannot claim this.
If conversions and leads are your goal, Leadoo AI has several different types of specialist onsite conversion tools, including: Inpage Bots, Visual Bots, Calculators, Quizzes and AI Chatbots.
Hubspot only converts visitors via forms and basic bottom right-corner chatbots. This can convert high intent visitors, but is not geared towards top-of-funnel leads or passive visitors.
These are just core high-level differences though.
We’ve developed an in-depth, free downloadable cheat-sheet which overviews all differences between Leadoo AI and Hubspot, including on pricing, platform, specialisms and capabilities.
The primary aim of this guide isn’t to hard sell you, but rather to give you all the information you need to buy confidently.
Want to see a demo of Leadoo AI?
In an increasingly competitive digital buying world, eCommerce businesses must embrace conversational marketing tools or risk losing out on revenue.
Leadoo AI, a website conversion platform, can help to activate website visitors, convert them into customers, and help you understand what why they bought.
Here’s how Leadoo AI can help to optimise your eCommerce function, increase conversion rates, and get your website generating more revenue.

Leadoo’s conversational marketing tools can capture leads through engaging chat interfaces, helping convert visitors into potential customers, even as they browse organically in-page.
By using AI-driven conversations, Leadoo can provide personalised product recommendations based on user behavior and preferences – improving their shopping experiences.
Automated chatbots can handle common customer inquiries 24/7, reducing the need for extensive human support, improving response times and creating better sentiment after purchases.
Leadoo AI’s conversational marketing tools can capture leads through engaging chat interfaces, helping convert visitors into potential customers, even as they browse organically in-page.
The platform provides valuable data and insights into customer interactions, helping businesses understand user behavior and optimise their marketing messaging and strategies.
Leadoo AI can integrate with existing eCommerce platforms, streamlining operations and ensuring a seamless flow of information, including within user chats.
By implementing these features, eCommerce businesses can increase engagement, drive sales, and enhance overall customer satisfaction throughout buying journeys.
The amount of extra revenue per visitor that UK glass supplier Express Glass Warehouse were able to drive through their site after bringing Leadoo AI onboard.
Read The Case Study

Ready to find out more? Get in touch with us below!
More interactivity. More gamified experiences. More qualified leads.
You can easily create fun and useful tests and calculators for your website visitors with Leadoo AI. Create top-notch NPS surveys, gamified culture tests for recruitment, price estimate calculators, or customer wishlist quizzes – all within our platform.
Leadoo bots make the best tests. Use the AdvanceLogic calculator to calculate the score and provide immediate feedback, pass on to a Live Chat agent, or notify someone internally via email when a particular test has been taken or a certain score obtained.
This could equally be used during recruitment processes to screen candidates, or for lead generation in the form of Product or Pricing requirements gathering. All bots are completely customisable, meaning we can help you to create a bot for any situation where testing might be needed.

Whether you need to provide a potential customer with a quote based on their needs, or see if a recruitment candidate would be a fit for your team, let us do the calculations for you.
Our advanced features allow you to create a calculator that will give your customer immense value and extremely qualified leads for you. To the left, you will see a VisualBot for example that lets you calculate your website conversion rate and potential ROI from using Leadoo.
When you want to know how happy your customers (or employees!) are, you can create a quick survey with Leadoo. Versatile tools make it easy to create engaging survey that everyone will click through.
Survey data is provided in a simple format, so you can take immediate action based on the results.


If your goal is to make your website more interactive with Tests & Calculators, Leadoo AI can do that. But you don’t need to be a tech whizz or expert. Our Conversion Experts are here to help you at all stages of the process.
They onboard new Leadoo AI customers, build your conversion tools and integrations, and help translate your business goals into website performance improvements. They’ll train you to use our platform, and continually optimise your solutions for better results.
Ready to find out more?
Take the burden off your customer-facing teams. Let Leadoo AI handle it 24/7 in 40+ languages.
You and your Customer Support/Service Team are superheroes, but you’re constantly fighting the same battles.
The phones are ringing, the inbox is overflowing, and it feels like you’re answering the same handful of questions over and over again.
Your team is great at solving complex problems, but they’re spending most of their time on FAQs and simple, repetitive stuff…
The answer? Leadoo AI.
Or, play around a Leadoo AI bot, to see how quickly it can answer you questions, and potentially save your team time!
This is where Leadoo AI comes in. We’re an AI-driven, conversational platform that gives your team an always-on, always-ready assistant.
We scan and learn everything about your website, FAQs, sales or service documentation, in seconds. So our bots know exactly how to respond to users, at scale and in real-time.
Our conversational tools are designed to handle the easy, and not-so-easy stuff. So your team can focus on what matters most – helping customers with complex issues, and creating loyal brand advocates.
Leadoo’s AI-powered bots can handle FAQs and provide instant answers, 24/7.
Our AI-powered tools can also do this in 40+ languages for truly relevant and global customer service.
This means many customers can get the info they need immediately, without waiting for a live chat representative.
Your team can stop answering the same questions a million times and focus on the real challenges.
Leadoo offers you a powerful hybrid approach. Our bots can start the conversation, quickly map out a customer’s problem, and gather all the necessary information.
When, or if, it’s time to hand off to a human, the bot can seamlessly route the query to your team.Your Support Agents will get a complete summary of the issue and the customer’s conversation history right away, so they can jump straight to a solution.
You’re in control. Leadoo’s routing capabilities allow you to set up rules for when to bring in a human.
For example, on the rare occasion that a bot can’t answer a question, or if the conversation falls outside of a specific scope, the bot can automatically transfer the chat to an available team member via our LiveChat. This ensures that a human can always step in if you wish!
Ready to find out more?
Your Pipeline’s New Best Friend!
As a Sales Leader, you’re constantly looking for two things. More leads and better leads.
You need a full pipeline for your team to follow up on. But you also know that not all leads are created equal. You can’t afford to waste time chasing down dead ends.
The Finance Director wants to see a return on your headcount, the Marketing department are focused on top-of-funnel metrics, and your own Sales Team is counting on you to help deliver high-quality opportunities.
It’s a lot of pressure to be the engine of revenue growth.
This is where Leadoo AI changes everything. We’re a conversational marketing platform that turns your website into a powerful sales channel.
It’s like having the most accurate and patient member of your Sales Team living on your website, answering questions and qualifying people, 24/7.
With our AI-powered technology, that salesperson can also speak 40+ languages and have bespoke conversations with thousands of people in real time.
Instead of waiting for a lead to fill out a form, our bots engage website visitors instantly, helping you grab their attention, and begin to nurture and even qualify them on the spot.


Check out one of our own AI conversational tools, below. Ask it anything about Leadoo AI!
You can show a clear line from their marketing efforts through your sales pipeline.
You’re not just taking leads from them, you’re collaborating to turn traffic into revenue, proving the value of their work, and building a tighter relationship between teams.
You can show that every Dollar, Pound or Euro spent on Sales headcount is directly fuelling your pipeline with qualified leads, demonstrating clear ROI.
And prove you’re closing more deals with all your new insights!
You’re giving them a competitive edge. With a detailed view of a lead’s journey, they can stop cold calling and start ‘warm calling’. They can even be alerted directly when prospects or ICP companies are visiting the website.
More Leads + More Insights = More Closing.
But you don’t have to take our word for it…
“Leadoo AI has not only met our goals – it has exceeded them and brought real impact to our digital marketing and sales efforts.”
— Henri Koskinen
Senior Global Manager, Digital Marketing Lindström
“Leadoo has exceeded our expectations. The product is great for practically any business looking for more inbound sales.”
— Vesa Väisänen
Head of Marketing, IRO Research