Growing expectations in digital channels
Competition in the energy sector is fierce, and customer needs are evolving rapidly. At Keravan Energia, the goal was to meet these challenges by improving lead generation on the website and enhancing the overall customer experience.
“We struggled to convert website visitors into leads, and we couldn’t track the sources of leads accurately enough. In addition, parts of our lead handling process were manual and time-consuming,” explains Nina Karmano, Marketing Manager at Keravan Energia.
Choosing Leadoo – local expertise and strong support
When exploring different options, Leadoo stood out. Flexible bots, ease of use and clear reporting made the difference. The fact that Leadoo is a Finnish company with a knowledgeable support team also played an important role.
The implementation was smooth, and Keravan Energia quickly had tailored bot solutions up and running. “Collaboration with the Leadoo team has always been seamless, and support is readily available whenever needed,” Nina says.
More leads and higher conversion rates
The results became clear shortly after implementation. With Leadoo, the number of leads increased and the conversion rate improved significantly. Thanks to the bots, customers now spend more time on the website, get answers to their questions instantly, and the overall quality of feedback has improved.
Less manual work – more time for customers
With Leadoo, lead collection and processing is now largely automated. Leads are directed straight to the right experts, which has reduced manual work and sped up customer service. At the same time, collaboration between marketing and sales has improved, and processes have become more streamlined.
“Clear, measurable results”
At Keravan Energia, well-structured conversation flows have proven effective for both consumer and business customers. The visual, easy-to-read reporting has made tracking and analysis simple.
“I can warmly recommend Leadoo to other energy companies and businesses that want to improve their lead generation and customer experience online. We’ve seen clear, measurable results, and the collaboration has been professional and effortless,” Nina concludes.
