“What sets Leadoo apart from other marketing technology companies and solutions?” This is a question that arises regularly in sales talk. It’s a fair question, definitely. The short answer is people. The longer answer dives… Continue Reading
We are excited to announce that we are strengthening our leadership team and product development by bringing in Vesa Jutila as our new CEO (effective June 1st). Mikael da Costa, the founder and current CEO… Continue Reading
Selling products or services online? Got steady web traffic? Don’t have a massive support team available around the clock? If you answered yes to at least one of these, sounds like it’s time for you… Continue Reading
What is a chatbot? When and why should you use chatbots? Table of Contents What is a Chatbot? Lets start by defining what is a chatbot. A chatbot, or a "bot", is a software application… Continue Reading
What are you doing – right now – to convert visitors on your website into leads and customers? Conversion rate optimization is an infinite game, but sometimes you come across CRO tactics that almost seem… Continue Reading
What's your number one website related goal? -- To increase monthly traffic? Wrong. Company websites aren't (with the odd exception) built to provide masses of people a place to hang out. Rather than traffic, you… Continue Reading
There’s no point in doing continuous conversion rate optimization, unless you’re able to measure conversion performance. The need to track conversion performance should be a no-brainer. It’s the only way to know whether what you’re… Continue Reading
If conversion rate is on your marketing agenda this year (it should) and if you’re anything like most people (uniquely ordinary!) – then you will be interested in conversion rate benchmarks from around the world, and… Continue Reading
New to marketing, or perhaps you want to take a step towards more results-focused marketing? This article covers the basics of conversion, conversion rate, and CRO. What is conversion? How to calculate conversion rate? How… Continue Reading
This article was originally published at Unstack.com *Click and swoosh* The magical powers of the internet have once again landed a curious soul on your website. What happens during the following seconds and minutes determines… Continue Reading
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